Coordinator, Digital

Website Pittsburgh Penguins

Job Summary:
The Pittsburgh Penguins are seeking a Coordinator, Digital to update and optimize the Penguins website. The ideal candidate will have prior experience in website design, optimization, analytics, and digital marketing.
A standard 40-hour work week is expected, along with flex schedule availability for games, events and projects as needed.  Additional hours and heavy workloads are considered normal during the season and during peak periods, and typically includes weekends, evenings, and holidays according to the established team schedule. Travel could occasionally be required.

Ideal candidate will be a self-starter, up-to-date with website design best practices and sports digital trends, and possess a wide range of knowledge in website management and analytics.

 Essential Duties & Responsibilities:
  • Optimize Penguins website to be mobile-first, and interactive for fans across ticketing, partnership, and marketing pages
  • Execute updates for internal stakeholders and hockey-related activities (in-game galleries, radio links, game day announcements, highlight packages, ticketing pages, contests and promotions…etc.)
  • Provide analytics for website to internal stakeholders
  • Find creative ways to compel fans to flow from one piece of content to the next with low drop off rates
  • Research best practices from other sites in order to make necessary UI and UX changes
  • Create unique, engaging content for Penguins fans on website
  • Manage web inventory to keep current and relevant: continually update homepage showcases, left, and right rails, headlines, and pages.
  • Keep updated on industry trends and technology developments and propose suggestions for improvements
  • Partner with the Penguins digital and partnership marketing departments to achieve corporate digital partnership objectives
  • Assist with select partner campaigns and content ideation from concept to execution
  • Collaborate with digital and partnership marketing team members to create content and programs that inspire and entertain Penguins fans, ultimately driving partner business goals while maintaining Pittsburgh Penguins brand standards
  • Identify new digital streams for potential revenue
  • Proficiency with professional camera (Sony A7iii)
Skills and Attributes:
  • Strong proficiency in website design (HTML, CSS, XML)
  • Training in UI/UX best practices
  • Willingness to learn different techniques to continue advancing the Penguins’ web presence
  • CMS experience and comfort (NHL CMS experience ideal)
  • Proven skills and experience using Adobe Creative Cloud (Premiere, Illustrator, Photoshop)
  • Ability to prioritize tasks and handle multiple deadlines at once
  • Strong work ethic and meticulous attention to detail
  • Ability to work as a team and/or independently on multiple projects
  • Familiarity with the Pittsburgh Penguins and Pittsburgh sports culture
  • Positive attitude, passion for excellence, and commitment to continual improvement
  • High degree of personal integrity and honesty
  • Good communication skills, both verbal and written, within and outside the department
  • Self-confidence to sell ideas as well as accept feedback and alternative approaches
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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